This sounds like fun – and you don’t have to be a New York Comic Con badge holder to attend. BoxLunch are hosting a vibrant, one day pop-up event and you simply have to be in the Big Apple on Friday 10th October, in the vicinity of 213 Bowery, NYC, between 11am and 6pm, and you could lay your hands on ‘…free swag, exclusive on-sale products (i.e. studio jackets), customization stations, photo-worthy experiences, the opportunity to bring in one of their favorite BoxLunch pieces for customization and more, all while continuing support of Feeding America!’ Result!
The shindig is being held to celebrate BoxLunch’s 10th anniversary and also how fans are driving real-world impact with the recent milestone donation of more than 265 million meals to date. As part of the on-site exclusives for fans, the BoxLunch Bodega will sell studio jackets across DC, Disney, Lucasfilm and WB, while supplies last – they are expected to drop on BoxLunch.com later this year, but the BoxLunch Bodega will be fans’ first and only chance to check them out in person.
More details below:
BOXLUNCH CELEBRATES 10 YEARS OF FAN ENGAGEMENT AND FANDOM WITH VIBRANT BODEGA POP-UP EXPERIENCE IN NEW YORK CITY
Fans Can Step Inside the BoxLunch Bodega for a One-Day Immersive Experience Packed with Exclusive Merch, Upcycling Opportunities, Customization Stations and More on Friday, October 10 – 213 Bowery New York, NY 10002, 11am – 6pm
BoxLunch, the national retailer seamlessly blending the worlds of pop culture, philanthropy and fandom, announced an immersive fan experience in true New York style with a bodega-inspired pop-up on October 10 at 213 Bowery in Manhattan’s Lower East Side. The one-day-only event honors the retailer’s 10th anniversary and fans’ contributions to BoxLunch’s philanthropic partner, Feeding America, by fusing the heart of fandom culture with the spirit of a NYC staple: the corner bodega.
Open to the public, fans can expect to shop limited-edition anniversary merchandise. Additionally, they can bring in their favorite BoxLunch pieces to have customized at the on-site customization stations, showcasing creativity, community, and the brand’s commitment to giving back. Guests can also personalize BoxLunch totes with patches and illustrations, as well as purchase exclusive studio varsity jackets inspired by BoxLunch’s partner production studios. True to the bodega experience, the vibrant space will also be stocked with surprises, exclusive sales, personalized keepsakes, and photo-worthy moments.
Beyond the New York festivities, BoxLunch recently kicked off anniversary celebrations with a giveaway extravaganza! Continuing throughout October, fans can follow @BoxLunchGifts on Instagram for the chance to enter and win the best giveaways BoxLunch has ever had to offer! With 10 different giveaways, fans will be able to enter to win exciting trips to Japan, London, New Zealand, Hawaii, and more, as well as amazing prize packs and unique experiences.
BoxLunch is also releasing their “Best of BoxLunch” collection for fans to shop in-stores and online. This new collection features bags, apparel, and accessories inspired by past bestsellers with a new upgraded look as well as the studio varsity jackets.
BoxLunch was launched in 2015 with the goal of giving back to local communities through Feeding America. Through every $10 spent online or in-stores by fans, a meal is donated to a person facing hunger. Not only is BoxLunch celebrating 10 years of fandom, but how fans are driving real-world impact with the recent milestone donation of more than 265 million meals to date!
ABOUT BOXLUNCH
BoxLunch is a specialty retailer offering a curated collection of licensed pop culture merchandise. With every $10 spent across the retailers’ themed product offering of apparel, accessories, home goods, gift and novelty, and collectibles, BoxLunch will provide a meal to a person in need through its philanthropic partnerships.* To join the movement and help in the fight against hunger, visit BoxLunch in-store or online at www.boxlunch.com to learn more on how you can get involved in your local community. BoxLunch is headquartered in CA and currently operates over 280 stores throughout the US. For more information, please visit our e-commerce website and Facebook.com/boxlunchgifts or follow us on TikTok, Twitter and Instagram at @BoxLunchGifts.
*For every $10 spent in-store or online, BoxLunch will donate at least one meal through Feeding America®. $1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. BoxLunch guarantees a minimum of 10,000,000 meals (monetary equivalent of $1,000,000) to Feeding America and partner food banks from February 4, 2025 to February 1, 2026. Meal claim valid as of 2/4/25 and subject to change.
